Content Marketing Specialist

Company: McElroy Metal
Location: Bossier City
Posted on: May 28, 2023

Job Description:

LOCATIONBossier City, LouisianaSALARYHourlyCLASSIFICATIONNon-ExemptCATEGORYFull TimeBENEFITSESOP Participation, Annual PIP Bonus, 40 Hours Vacation and 48 Hours Sick Time Accrued Per Year, Holiday Pay, Health Insurance, Paid Disability and Life Insurance, Supplemental Benefits McElroy Metal, Inc. is a leading manufacturer of metal roofing, metal siding, and substructural components. We offer a family-friendly atmosphere to our employee owners who embrace a passion for excellence and a commitment to our core values. Join our team, and become an employee owner today. SUMMARYAn opening currently exists for a Content Marketing Specialist to drive our inbound marketing strategies. The Content Marketing Specialist position is located at the corporate office in Bossier City, Louisiana and reports to the Marketing Manager. HOURS8:00 am - 5:00 pm M-F RESPONSIBILITIESCreate various types of content such as blogs, videos, website, eBooks, whitepapers, and infographics.Assist with social media content to support defined strategies.Create an editorial calendar and ensure all deadlines are met.Participate with lead engagement on all social channels.Optimize content considering SEO and analytic results.Interact with website generated leads and assign to company personnel.Participate in graphic design work as time allows.Assist with other Marketing duties as assigned.QUALIFICATIONSKnowledge of various social media platforms and advertising requirements.Excellent interpersonal, oral communication, and project management skills.Bachelor's degree in Business, Marketing, English, Communication, or equivalent experience.Strong creation skills; creative writing, photography, video, and digital formats. DESIRABLE SKILLSWorking experience with HubSpot and Inbound MarketingExperience using a CRM systemExperience with Adobe Creative SuitePDN-99375798-7920-44ec-a550-4886fd6383b9

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